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THE GOLDEN WALL

The project name ‘Aurum’ has been derived from the scientific abbreviation of Gold, Au. So we had to ensure that we depict every element of luxury ingold and for the people to associate ‘gold’ as the new element of luxury residences.

So for the boundary wall we wanted to ensure the colour gold beams bright on the golden lanes of the greater Mohali. We wanted the gold to become the visual identity of the brand.

Aurum Case Study v17

So very thoughtfully we placed the colour gold on the contrasting shade of black for
the boundary wall. We wanted the boundary wall to be something never witnessed before,
so obviously we went higher by many notches. The acrylic material was technologically,
mechanically and skilfully cut, lights were added at the back to create a
luminous visual treat for the eyes.

So for the boundary wall we wanted to ensure the colour gold beams bright on the golden lanes of the greater Mohali. We wanted the gold to become the visual identity of the brand.

Aurum Case Study v17

And that’s how we introduced the project in the most affluent catchment area of the region for the people to know if a boundary wall can set a benchmark then what would the actual project will achieve.

RESULY